Google has officially launched an AdWords app on Android to manage aspects of their ads. This is the first time Google has launched a native app for monitoring and managing AdWords campaigns. This app is available globally for existing Adwords customers.
It gives you limited functionality over your campaigns including:
- View campaign stats (impressions, clicks, click-through rate as well as cost and conversions)
- Update bids and budgets (Campaign suggestions are also available)
- Get real-time alerts and notifications
- Act on suggestions to improve your campaigns
- Call a Google expert
Google AdWords app is available for devices that use Android 4.0 or later. To get started, download it today from the
Google Play Store.
